Budweiser
BUDxNBA

︎︎︎ 2020

The first official NBA mobile game.
In 2020 you couldn't go to the courts,
so Budweiser brought it home to you.

AD → Caio Cardoso, Douglas Barreto

CW → Eduardo Lautert

ACD → Caio Cardoso

︎
Rookie ↗ Pro ↗ Champion 
↗ MVP ↗ All Star ↗ King

C&A
Fashion Like

︎︎︎ 2012

Special hangers installed at C&A,
that showed in real time how many likes
each piece has received on Facebook.

AD → Caio Cardoso, Rodrigo Ghiorzi, Marcelo Bruzzesi

CW → Flávio Reghini, Hélio Marques

Gillette
Facial Unlock

︎︎︎ 2020

A bot that gives free data for soccer
fans to watch the matches on their phones.
But wait: to get the data you have
to change your beard style.

AD → Caio Cardoso

CW → João Freire

︎
No change?  No game.

C&A
Look Block

︎︎︎ 2012

An app that blocked the
pieces of clothing you bought,
making them unavailable
to all your Facebook friends.

AD → Caio Cardoso, Estela Padilha, Marcelo Bruzzesi

CW → Marcelo Páscoa, Vinicius Malinoski, Hélio Marques

︎
Congratulations!
This piece is yours
and nobody else's.