Safra Rebrand Proposal

Banco Safra






Safra is a Brazilian bank, founded in 1955 by the Safra family. With a solid reputation in the market, it stands out for its tradition and discretion, offering personalized and high-quality services to its clients, both in Brazil and abroad.

Our work has been to blend tradition with innovation and modernity, bringing legacy to this brand, and connecting the bank with consumers while attracting new high-income investor clients.

The images in this project were created using AI. If you like this topic, follow me at @a.i.sthetic.R/GA

Creative Director and Designer


      

Creative Credits — Executive Creative Director: Herbert Freitas / Designer: Zeca Coelho / Art Director: Marlus Lau / Copywriter: Leandro Marchiori

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